New and Improved Ink

Friday, April 13, 2018
One of the changes that Stampin' Up! has made is to introduce a new style of ink pad.
Instead of me trying to tell you all the details, I will just let you know what Stampin' Up! has told us straight from the home office.
And here is a photo of the new style, thanks to Inez and her group that went to the OnStage Local event last week and came home with this one. Please notice the new branding as well. A lot is changing during Stampin' Up!'s 30 year anniversary!! I, personally, am loving the changes!!
I LOVE Mint Macron and am so happy to have it return. I even have some paper left over so I am all set to create with it.  I think it makes great baby cards as well as so much more!


Why did we change the case?
The case’s manufacturing mold was about to expire. We can only use a mold a 
limited number of times before we need to replace it, so we had to decide if we 
wanted to order more of the same molds or try to improve the design. We chose to 
improve it!
We wanted to align the updated case with the color refresh and improvements to our 
ink. In addition, we chose to time these changes with Stampin’ Up!’s rebranding and 
packaging updates. This way, when you invest in the new colors, you are also getting 
the new and improved ink pads at the same time! We wanted to make these updates 
and changes in a way that was most cost efficient for you.
What’s better about the case?
Using research, focus group feedback, comments in the Product Sandbox, and the 
L2L program, we discovered a few things that could improve the design of the Classic 
Stampin’ Pad case.
We wanted the new case to:  
  • Be less confusing to open. Opening the new ink pad case is now more simple and 
  • intuitive—just insert your thumb in the lip at the front of the case and lift it to open.
  • Have a tighter fit between the lid and the base. With the new design, the lid doesn’t 
  • accidentally become disconnected, which was a common problem with the old case 
  • style. With use, the lid will be easier to slide open and close.
  • Be stackable. The ability to stack the cases makes them easier to store and transport. 
  • We designed a nub in each bottom corner that fits nicely into the dimple on the top of 
  • another case. Tip: Removing the label stickers from the bottom of the case (after 
  • applying the needed labels to the case) also makes the ink pads stack a little better.
  • Include improved labels and stickers. Here are a few of the ways we’ve done that:
    • The top label now has a cleaner, bolder design and a larger color swatch, making 
    • it easier to see the ink’s color.
    • The stickers include a new In Color icon.
    • We’ve continued to provide color stickers that can be placed on the end of each 
    • case to easily identify the ink’s color at a glance.
    • We’re introducing a new color sticker you can place on the inside of the case, 
    • so you can easily distinguish the ink’s color when the case is open.
How is the ink different?
We improved our ink formula because we noticed that our old ink would sometimes 
bubble, especially on new pads and with lighter colors. When this happened, the ink 
wasn’t as even and smooth when stamped as we’d like to see it.
The improved ink formula will:
  • Reduce ink bubbles.
  • Help you get a smooth coating of ink on the stamp.
  • Help lay down the ink better.
How do I know if my Classic Ink Refill has the new and improved ink?
Beginning with the 2018–2019 Annual Catalog, all ink refills will have the improved 
ink formula. Also, if you or a customer recently received an ink refill and it has the 
new branding 
label, it contains the improved ink formula.
Can I use an old ink refill on a new ink pad or a new ink refill on an old 
ink pad?
Yes! You absolutely can with the exception of the Basic Gray Archival and Basic 
Gray Classic Stampin’ inks. Archival and Classic inks should not be mixed. All other 
Classic Stampin’ inks will work fine.
Where is the archival ink?
Archival ink will no longer be part of our ink offering. Basic Gray will now be part 
of the Classic Stampin’ ink family. Please note that you cannot use an archival ink 
refill on the new Basic Gray Classic Stampin’ Pad, as this will ruin the new ink pad. 
Only use Classic Stampin’ ink refills on Classic Stampin’ pads. Your best options for 
black ink pads are the Tuxedo Black Memento Pad, to use with Blends and general 
black stamping needs, and the Jet Black StāzOn Pad, to use for watercolor and 
nonporous surface stamping. Both will be part of our ink offering. We are confident 
that both the Memento and StāzOn pads are high-quality inks that perform to our 
customers’ needs.
Will the pricing change with the update to the ink pad cases?
Yes, there will be a price increase with the updated Classic Stampin’ Pads. 
For example, US pricing was $6.50 USD and now will be $7.50 USD.
Will the updated Classic Stampin’ Pad case fit in the Color Caddy?
Yes, it will fit into the Color Caddy–just not as tightly as the previous ink pad style. 
If you’ve stored the updated pads in your caddy, you’ll want to be careful when rotating 
the caddy and not turn it too fast. We are working on a new storage solution for the 
updated Classic Stampin’ Pad case and do not yet have a launch date.
Do new ink pads mean different packaging when ordered in 
Yes. Ink pads and refills sold as color collections or assortments will have new 
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